Mindshare’s OOH works with Saatchi & Saatchi on APB’s (Asia Pacific Breweries) Tiger and Guinness outdoor campaigns delivered wins at the Singapore Outdoor Advertising Awards 2008.
Tiger’s ‘Games’ campaign installed at the Orchard underpass received the Special Award for ‘Best Use Of Media’.
Guinness ‘9 Ball Tour 2008’ campaign scored a bronze for the MRT station category and the ‘Marketing Director’s Choice’ award.
‘We have a client who strongly believes in pushing the boundaries of creativity and the creative usage of OOH channels. These awards are a testament of our solid partnership with Saatchi and APB,’ said Jimmy Lim, Mindshare Singapore’s executive director.
Tiger’s ‘Games’ campaign installed at the Orchard underpass received the Special Award for ‘Best Use Of Media’.
Guinness ‘9 Ball Tour 2008’ campaign scored a bronze for the MRT station category and the ‘Marketing Director’s Choice’ award.
‘We have a client who strongly believes in pushing the boundaries of creativity and the creative usage of OOH channels. These awards are a testament of our solid partnership with Saatchi and APB,’ said Jimmy Lim, Mindshare Singapore’s executive director.
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