Mindshare Singapore topped the Media Agency of the Year category for the 4th year in a row at Marketing Magazine’s annual rankings awards night which took place on 3 September 2008 in a sold out gala event held at the Singapore Marriott.
Over 500 industry players attended the event where 40 trophies were handed out across 11 categories. The Awards were strictly decided through extensive polling of marketers in Singapore.
"I think the inauguration was a runaway success, in terms of turnout as well as content. It covered not just the key categories of creative, media & PR, it also covered interactive, DM, Sports, Event marketing etc. Considering there are so many other award shows in Singapore, it is fair to single out the success based on the fact that this is the benchmark Industry award voted by senior client marketers as well as agency professionals," Sony Wong, Leader of MindShare Singapore, said.
The backing and support from the industry was also particularly pleasing to Marketing's editorial director, Tony Kelly who said he was overwhelmed by the support shown in both attendance at the event and supporting the event in other ways. "We really were delighted that the industry has embraced these awards and recognizes that this is the most valid and accurate way to recognize excellence in agency performance and relationships," Kelly said.
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